THE DOPE DICTIONARY
by Urban Dictionary
The young and old struggle to understand each other and even the same English language becomes a barrier.
Urban Dictionary’s coffee table book, ‘The Dope Dictionary’ aims to bridge the generation gap through the evolving language.
The Dictionary explains new words of the language through easy examples and extra-large fonts, for a comfortable read for eyes tired with time or screen time. Vintage photos bring alive these words, to form the common link between generations, who aren't too different after all.
THE GREETING CARDS
No body likes Birthday Cards as much as grandparents.
So we made them to help Millennials express their true feelings to their Grandpas and Grannys.
Game Night at the old age homes get a facelift as new students get to show off their word prowess and their drawing skills.
AD: Michael Ching
CW: Deepika Desai